Navy FAB Design & Development Agency

About Navy FAB Design & Development Agency

Navy FAB is an all-in-one digital branding & web design agency. We have sophisticated experiences in Shopify web design and development, focusing on branding design of SMEs on web/digital. We also provide platform migration services as well as digital marketing.

Services and pricing

• Store build or redesignFrom $3,600
  What's included

  Included in starting price: Our brand design and digital team aim to build a user-friendly and responsive online experience. Optimised for mobile. Encouraging shoppers to browse and purchase through the site. Additional work and price information: Additional services for custom plugin and extension development, complex API integrations, full website build and custom solutions to sell both locally and globally are available.

• Store migrationFrom $3,000
  What's included

  Included in starting price: Starting price includes migration of store from existing platforms. Additional work and price information: Depending on existing number of pages and features, additional fees may be required.

• Headless commercePrice on request
  What's included

  Using Shopify Hydrogen/ReactJS allows seamless page transitions and breaks free from Liquid's constraints, enhancing frontend flexibility. Shopify Oxygen and CDN optimize hosting and content delivery, while the open-source Strapi or fully-customized CMS tailors content management for blogs, projects, and more, offering superior flexibility and organization.

• Systems integrationPrice on request
• POS setup and migrationFrom $1,300
  What's included

  Included in starting price: Purchased suitable equipment including the Bluetooth printer and iPad for on-site installation. Provide on-site training and offline support on how to use Shopify POS. Upload products and collections. Modify the payment receipt template to fit the branding. Additional work and price information: We also provide Shopify POS migration and third-party system integration. Contact us for more information.

• Analytics and trackingFrom $1,000
  What's included

  Included in starting price: The initial pricing includes installation of Google Analytics tracking to measure general metrics like pageview and bounce rate while any Call-to-Action (CTA) buttons and form submissions will be set up through Google Tag Manager to collect tracking data to feedback the Google Analytics. We will also help on connecting the Shopify store domain to the Google Search Console and Google Ads to keep track of the organic search data and search ads data. Additional work and price information: Monthly website analysis and data collection with key reporting on: - Click Heatmaps - where users are clicking on pages - Scroll heatmaps - how far users scroll on pages - Heatmaps split by the device used - Funnel mapping and analysis - where users are dropping off - Website usability and key behaviours via user recordings

• Theme customizationFrom $400
  What's included

  Included in starting price: Starting price includes 1 man-day coding customisation of setup & implementation of additional responsive pages Additional work and price information: Depending on complexity of customisation, additional fees + hours are required - Quote to be provided after consultation.

• Email marketingFrom $1,600
  What's included

  Included in starting price: Starting price includes creating custom email template designs, setting up automated Email workflows, email subscription form (Popup) Setup. Additional work and price information: Further analysis and training require additional consultation and fees.

• Logo and visual brandingFrom $600
  What's included

  Included in starting price: Starting price includes Brand Colour Palette + Font Suggestion + Brand Logo Design Output: - ONE logo design only
 - One AI file
 - One watermark of logo in PNG format
 - Other format specified by Client Additional work and price information: For output of official brand guidelines, additional fees will be required. Brand guidelines will include: - Logo - Brand style guide - Brand color palette - Brand graphics, patterns, and/or illustrations - Font guide for web and for print - Business namecard design - Social media avatar & banner graphics

• Product and collection setupFrom $390
  What's included

  Included in starting price: Starting price includes Product Upload & Collection Setup (max. 100 SKU) Additional work and price information: For larger quantities of product uploads and collection setups, we provide separate pricing tiers.

• Store settings configurationFrom $260
  What's included

  Included in starting price: Starting price includes basic setup of payment and shipping configurations. Additional work and price information: Additional services and fees to be quoted upon consultation.

• Custom apps and integrationsPrice on request
• Checkout upgradePrice on request
• Website audit and optimization strategyPrice on request
• TroubleshootingPrice on request
• Custom domain setupPrice on request
• Banner adsPrice on request

Featured work

• NVC International: First Shopify Hydrogen/ Headless store of Hong Kong

  Headless Commerce using Shopify Hydrogen/ReactJS allows seamless page transitions and breaks free from Liquid's constraints, enhancing frontend flexibility. Shopify Oxygen and CDN optimize hosting and content delivery, while the open-source Strapi CMS tailors content management for blogs, projects, and more, offering superior flexibility and organization.

• WOAW Store: Site revamp from a legacy Non-Sectioned Shopify theme

  Therefore when WOAW re-launched a new offline store in 2019 at Wan Chai, Hong Kong and wished to spark attention both offline and online. Under a tight schedule, we capitalize the Shopify outstanding store theme feature, which allows us to revamp the storefront efficiently by creating a new visual identity. Through advanced strategy and customisation, the user experience has been enhanced.

• Labway: Biotech Startup on Shopify Web Design & Development

  Having already revamped their existing Shopify store through separate freelancers and agencies, Labway Biotech continually found that their overall set up of the site was not user friendly, often being unresponsive and giving the impression of a broken site. From theme selection to general website direction, Navy FAB worked with the Labway team to provide solutions fit for a bio-tech company.

• Rooftop Republic: Migration from Wix to Shopify

  The existing Rooftop Republic site was a non-responsive site based on the Wix platform. The site was built and developed without creating a coherent theme which created a mismatch in style and branding. As the overall project would be a migration and site revamp, the Navy FAB design team capitalized on this opportunity to design a new site that was both B2B informative but also B2C friendly.

Ratings and reviews

• WOW FASHIONStore build or redesignJun 10, 2022

  A digital brand was designed by the Navy FAB team, from color tones, site structure to recommending content ideas. On the newly developed Shopify site, the content items were restructured and redeveloped to make it clear for customers to browse through the site.

• WOW FASHIONStore build or redesignJun 10, 2022

  Helpful & quick response Nice colleagues ………………………………………………………………………..

• Mer-VeilleStore build or redesignJun 9, 2022

  As a brand new skincare brand, we hope our first online store could display a clear brand image, smooth user experience and give a good impression to our audience. Based on our requirements, Navy FAB provided professional suggestions on theme selection and useful Shopify Apps. Navy Fab has also customized some flexible sections that could fully fulfil our needs and there is no existing App could offer. Additionally, their team has provided extensive guidance on the use of Shopify. We would highly recommend Navy Fab if you are looking for a reliable expert that could build a fabulous online store.

• Rooftop Republic Urban FarmingStore build or redesignJul 28, 2021

  We had been using our old website for more than 5 years and we were seeking to revamp it not only to represent our brand better but to also create a smooth user journey and path for prospective clients to find out more about our solutions, case studies and products. It was also important to have an integrated online store within our brand site. It was such a great pleasure working with the team at NAVY FAB to build our Shopify website. They provided advisory and strategy from the UX/UI, the site structure, to design and build. The team was attentive and responsive, and took onboard our comments and needs very well. We highly recommend working with Chester, Natalie and their fabulous team at NAVY FAB.

• goro's | DELTAone InternationalStore build or redesignJul 12, 2021

  We have migrated our Shopline-based online store to Shopify with NavyFAB. It went smooth and thriving thanks to the sophisticated custom theme and their high quality and responsive assistance. In addition to the migration, they continued to support us by offering ideas and solutions professionally. We would highly recommend their service.

• LiquorEmbassy HKStore build or redesignJun 17, 2021

  We have been working with Navy FAB on our company’s first Shopify store which sell beverage products. Navy FAB polished our website design to a clearer and more user-friendly store so the product images are stand out at first glance. They also did theme customization by creating tabbed featured collection in carousel format to show more products in an organized way on the homepage. Besides that, Navy FAB added the age checker to the theme natively so doesn't need to rely on an unstable Shopify app. The biggest challenge is the Mega Menu App and Collection/Product Filter installation as quite a number of bugs created after the app is installed. Navy FAB closely follow up with the App Developer for us so that the installation of the Mega Menu App to the store is successful finally while they also customized the collection page and product page to accommodate the widget of the Collection/Product Apps. The above work requires a lot of coding skills as well as much effort on the communication! We have no hesitation in recommending Navy FAB to others. Thank you for the hard work!

• LiquorEmbassy HKSEOJun 15, 2021

  Navy FAB performed SEO site auditing and fixed on-site SEO issues on our Shopify store. According to their SEO keyword research, they suggested how we should rewrite the meta title and description for the main landing pages. As a result, some of the very competitive keywords rank top 3 pages on Google plus 2 keywords rank on Page 1 on Yahoo & Bing after 3 months, while other main keywords ranking improved significantly even though our domain is a very new one. Therefore, we’re very pleased to write a few encouraging words about the SEO service offered by Navy FAB. We will continue using Navy FAB's SEO services.

• REDACTEDTheme customizationJun 10, 2021

  We found Navy FAB because we had a bad experience with other freelancers and agencies on theme customization. After review our situation, Navy FAB provide professional advice on how to leverage on Shopify theme's functionality to achieve the greatest flexibility and ease our burden on the store operation. In terms of design and development, Navy FAB team tried their best to provide any possible cost-effective solutions to cater for the design requirement / business needs of our company. Indeed, they even offered us a Shopify Apps consultation as they have rich experience on whether we need to install or which Shopify apps to be used. We saved a lot of time on exploring and testing different Shopify apps.

• Labway立威海參專家Store build or redesignJun 10, 2021

  The Navy FAB Team has exceeded our expectations on every front throughout our website revamp process. From the initial theme selection, customization of our site to training our team to use various Shopify apps, Navy FAB took the time to understand our requirements and our need for a custom user experience and they were able to fulfil what we were looking for. If you are looking for experts to revamp, your site, Navy FAB are a great agency choice.

• KITKAT® Chocolatory®Product and collection setupMay 2, 2021

  Navy FAB helped us to set up the Shopify POS for a brick and mortar popup store near Hysan Place in Causeway Bay, Hong Kong in March-May 2021. They purchased a Bluetooth thermal printer for the on-site installation and also provieded us on-site training and offline support on how to use Shopify POS. They also helped us to modify the payment receipt template to fit KITKAT® Chocolatory® branding.

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