Gild Group

About Gild Group

Gild Group is an independent retail strategy and services group that provides expert perspective, disciplined analysis and outcome-oriented execution to online retailers regardless of vertical or platform.

Services and pricing

• Product descriptionsFrom $250
  What's included

  Included in starting price: Gild Group's product description copywriting services will help you create compelling, accurate, and customer-focused product descriptions that will help you sell more products. We will work with you to understand your products and your target audience, and then craft descriptions that will intrigue and engage your customers. Price is per individual product description. For multiples, bulk pricing may apply. Additional work and price information: Extra revisions and asset selection are not included in the scope. Additional fees may apply.

• Website and marketing contentFrom $1,000
  What's included

  Included in starting price: Gild Group provides expert website and marketing content development services that help online retailers achieve their business goals. Additional work and price information: Images to be provided by client.

• Business strategy guidanceFrom $2,500
  What's included

  Included in starting price: Gild Group is a retail strategy and services group that provides expert perspective, disciplined analysis and outcome-oriented execution to online retailers regardless of vertical or platform. We work with retailers to develop and execute business strategies that improve their performance and increase their market share. Our services include market research, business planning, competitive analysis, and marketing strategy. Additional work and price information: Each situation is distinct. Pricing may vary.

• Store migrationFrom $2,500
  What's included

  Included in starting price: We specialize in building high-converting Shopify stores, from small entrepreneurial startups to large-scale enterprise operations. Our data-based, comprehensive approach to retail strategy ensures the build not only looks good, but supports long-term growth and scalability for your business. Additional work and price information: Reach out for a custom quote

• Analytics and trackingFrom $1,000
  What's included

  Included in starting price: By combining data architecture and analytics, we transform disparate data sources into customized visual dashboards–taking the guesswork out of decision making and providing our team and yours the insights needed to scale a business with confidence. Additional work and price information: Reach out for a custom quote.

• Conversion rate optimizationFrom $500
  What's included

  Included in starting price: Our data-based approach to conversion rate optimization includes tasks like product page structural changes to improve add to cart rate, building dedicated landing page conversion paths based on traffic source and developing customer product quizzes to make customers feel more confident in their purchases. Additional work and price information: Reach out for a scope catered to your specific store's needs.

• Social media marketingFrom $2,500
  What's included

  Included in starting price: Taking a holistic approach and leaning on more than a decade’s worth of platform-specific experience, we handle the strategy, ad creation, and ongoing campaign management of your digital advertising channels while maintaining a return on ad spend (ROAS) that allows for profitable and scalable growth. With the new challenges brought on by iOS 14.5, we’ve learned new techniques surrounding what audiences and creatives are working to ensure our client’s advertising dollars are efficiently spent. Additional work and price information: Reach out for more details and a custom quote.

• Search engine advertisingFrom $2,500
  What's included

  Included in starting price: Gild Group provides expert search engine marketing (SEM) services to help online retailers achieve their desired business outcomes. Our team of experienced SEM professionals have a deep understanding of how search engines work and the latest techniques to help retailers achieve visibility and traffic that converts into sales. We use a data-driven approach to SEM that combines rigorous analysis with hands-on optimization to help retailers achieve the best possible results. Additional work and price information: Reach out for a custom quote

• Email marketingFrom $2,000
  What's included

  Included in starting price: We are Klaviyo experts. From a Black Friday blowout to a new product spotlight, we manage every piece of email design and copywriting. We also build out targeted customer communication in the form of strategic behaviorally-triggered flows with the goals of keeping current customers engaged, acquiring new customers, and retaining current customers. Additional work and price information: Reach out for a custom quote.

• Store build or redesignFrom $2,500
  What's included

  Included in starting price: We specialize in building high-converting Shopify stores, from small entrepreneurial startups to large-scale enterprise operations. Our data-based, comprehensive approach to retail strategy ensures the build not only looks good, but supports long-term growth and scalability for your business. Additional work and price information: Reach out for a scope of work customized to your specific website.

Featured work

• Promotion Planning

  Developed promotional calendar based on customer lifecycle in an effort to drive orders while preserving margins as much as possible.

• Lead Acquisition

  Provided lead acquisition strategy that tripled average leads per month generated on the site within 60 days.

• Strategic Merchandising

  Adjusted the merchandising strategy and how the product was positioned on the site to increase the average order value.

• Paid Media

  Gild implemented an ultra-granular targeting strategy across the highest-converting products, geographies, age groups, days of the week, hours of the day, device types, ad types, and search terms to improve conversion rate and ROAS by double and triple digits in less than one year.

Ratings and reviews

• Distil UnionEmail marketingFeb 2, 2023

  The delightfully talented and fun team at Gild has stepped in to cover marketing and website duties over the past year for Distil and I can honestly say that in ten years of running this business, I haven't had an easier or more successful partnership in terms of management and growth. As a small business owner, I'm always looking for folks who will come in and use their talent and expertise to help make my job easier and help the business grow profitably. Gild has delivered and has been a joy to work with. Don't start with them, I want them all to myself!

• Collier Rose InkStore build or redesignFeb 16, 2017

  Flugel Consulting was instrumental in helping us set up our website. Not only did they help us navigate the Shopify platform, they also gave suggestions for ecommerce best practices. In addition they recommended a few apps to help streamline our backend process and improve our operations efficiency. Beyond their technical expertise, Gray and Taylor were patient, professional, and prompt. When starting and growing a business finding cross-functional partners with all of those attributes is not an easy task. It is without hesitation or reservation that I recommend Flugel Consulting.

• The Art of CreatingBusiness strategy guidanceSep 27, 2016

  Working with Flugel Consultants over the past 3 years has been a great experience! We are a complicated company with lots of moving parts and they have been able to navigate our business quickly and give great advice on how to promote our business, set up multiple store fronts within interlinking sites. I am tired just thinking of the process, yet they made it a pleasurable process every step of the way. Not only are they extremely knowledgeable….they say what they mean and mean what they say! Over the years, the have helped us rebuild our website(s) from the ground up, within budget, efficiently and effectively. When ever there is an issue (usually user error), they quickly help to fix the issue and have given us sound and professional advice every step of the way! We continue to count of them and feel very lucky to work with such a group of professionals - they are rare gems!

• The LongboardBusiness strategy guidanceAug 2, 2016

  I would definitely consider the guys at Flugel Consulting experts on Shopify! They are prompt in their work, extremely knowledgeable, and have helped us to create a professional store for our restaurant that works well with the rest of our website. They have great knowledge of the ins-and-outs of the online shopping experience for our guests visiting the site, and were excellent in setting up images, parameters for sales, and the overall flow and presentation of the site. We often call on them to make quick changes or explain how certain area of the site work so we can make edits as new inventory arrives, and they are 100% on point and prompt with their advice.

• Door to Door CoBusiness strategy guidanceMay 4, 2016

  When we first started working with Flugel, we were looking to establish a new online retail business. They guided us through the process and helped ensure that what we were building not only looked great, but was integrated seamlessly with our internal operations. We had concerns with how the business would operate, mainly with shipping costs, before hiring Flugel, and rightfully so as shipping a 50lb product is a tricky job! We didn't exactly present them with the easiest of tasks but could not be happier with their work! Since the launch of our new store, Flugel has continued to do great work helping us with everything from marketing to pricing strategy. We've seen our business grow and reach new customers each month. The guys at Flugel are a pleasure to work with and we're excited to continue our relationship with them.

• Southern TrapperBusiness strategy guidanceMay 1, 2016

  Flugel implemented a transition from squarespace to shopify and I was very pleased with the level of customer service and knowledge that Flugel provided. The transition went down very smoothly and I am very happy with the service shopify provides. Since making the switch 4 months ago, I have shared my thoughts about flugel and shopify with many entrepreneurs, and always provide good remarks about flugel and shopify.

• REDACTEDBusiness strategy guidanceNov 12, 2015

  Flugel Consulting has been a life saver to me and my business. They have helped me fill in the blanks of starting an online business where my knowledge and expertise have left off. Outside of their great skill and knowledge of the industry, they are kind, respectful, professional, reliable and do what they do with big heart. They believe in getting to know their clients which is key to creating a solid working relationship. I feel very fortunate to have them on board to help my business roll into action. They have been a joy to work with.

• Marsh Wear ClothingEmail marketingSep 4, 2015

  I have worked with the guys at Flugel for over a year now and they have played an important role in where my business is today, and the growth we have seen over the last year. They assist with everything from marketing consultation and site modifications to overall eCommerce strategy and have created a great working relationship. I highly recommend Flugel to anyone looking to grow their business.

Read all reviews on Shopify →