Peter Dong

About Peter Dong

I'm Peter Dong, a freelance web designer with over 7 years of experience crafting modern, performance-driven websites for startups, global agencies, and Fortune 500 companies. I specialize in building custom eCommerce sites that not only look beautiful but also convert.

Services and pricing

• Product and collection setupPrice on request
• Store settings configurationPrice on request
• Store build or redesignFrom $5,000
  What's included

  Launching a new brand or need a full revamp? We design and build high-converting Shopify stores from the ground up—or breathe new life into your current one. From strategy and structure to visuals and performance, we craft sleek, fast, mobile-first storefronts that are built to sell. Modern design, clean code, and a conversion mindset come standard.

• Store migrationPrice on request
  What's included

  Moving to Shopify? We handle store migrations with precision—products, customers, orders, and SEO included. Whether you're on WooCommerce, BigCommerce, Squarespace, Wix, or another platform, we make the switch smooth, secure, and without data loss. Clean structure, better performance, and a fresh start on the platform built to scale.

• Theme customizationPrice on request
• POS setup and migrationPrice on request
• Headless commercePrice on request
• Ongoing website managementPrice on request
  What's included

  Running a Shopify store takes time—let us handle the day-to-day. From updating products and collections to optimizing speed, installing apps, managing campaigns, and fixing bugs, we keep your site performing at its best. Reliable, proactive, and always on-call when you need us. Think of us as your on-demand Shopify team.

• Website audit and optimization strategyPrice on request
• Checkout upgradePrice on request
• TroubleshootingPrice on request
• Custom domain setupPrice on request
• Custom apps and integrationsPrice on request
• Systems integrationPrice on request
• Search engine advertisingPrice on request
• Sales channel setupPrice on request
• SEOPrice on request
• Conversion rate optimizationPrice on request
  What's included

  We turn traffic into revenue by analyzing user behavior and removing friction from your sales funnel. Through strategic A/B testing, UX enhancements, and data-driven design, we help you increase conversions without spending more on ads.

• Social media marketingPrice on request
• Email marketingPrice on request
• Content marketingPrice on request
• Analytics and trackingPrice on request
• Site performance and speedPrice on request
  What's included

  We optimize your website for lightning-fast load times and smooth interactions across all devices. From image compression and code minification to lazy loading and server-side improvements, every detail is fine-tuned to reduce bounce rates, boost conversions, and improve SEO rankings.

• Banner adsPrice on request
• Logo and visual brandingPrice on request
• Product descriptionsPrice on request
• Website and marketing contentPrice on request

Featured work

• Clean Market NYC

  Clean Market is a wellness destination offering cutting-edge treatments, curated supplements, and functional nutrition to help you feel your best from the inside out.

• Beast Health

  Beast Health is a premium blender company redefining wellness with powerful, sleekly designed blenders that fit seamlessly into modern lifestyles.

• IGK Hair

  IGK Hair offers innovative, salon-quality haircare products designed to transform your hair with effortless style and lasting results.

• Coup Champagne

  Coup Champagne is the ultimate companion for life's most memorable celebrations, offering exquisite bubbles that elevate every toast and mark every milestone in style.

• Etat libre d'orange

  État Libre d’Orange is a bold, avant-garde perfume house from Paris, crafting provocative scents that defy convention and celebrate artistic freedom.

• Nippon Cha

  Nippon Cha brings the authentic taste of Japan to your cup, offering premium tea and matcha that embodies tradition, quality, and a serene moment in every sip.

Ratings and reviews

• clerestoryTheme customizationSep 22, 2026

  Peter provided great service, design and implementation. From the initial conversation to the execution, he maintained great communication, timely deliverables and overall was easy to work with! We continue to work with him on items needed and would happily recommend his work and skillset.

• Tiger and the MonkeyStore build or redesignSep 21, 2026

  work done as requested and on time. very easy to communicate with peter and he makes himself available to talk which is really nice.

• MAMÈNEStore build or redesignJun 13, 2026

  Was so happy to find Peter. He came into our journey to help refresh our website for our growing brand. Added many new features we could not have done on our own. Peter has a great eye for design and is very knowledgable on the technical implements that websites need. In an ever-changing landscape of e-commerce, Peter is a vital part of any team for web building, maintenance and presentation.

• OrganibabeStore build or redesignApr 14, 2026

  Peter Dong was wonderful to work with. He was responsive, professional, and attentive throughout the process. He upgraded my website into a more elegant, user-friendly design that feels polished and much easier to navigate. I really appreciated his communication and the care he put into bringing my vision to life. I would gladly recommend him to anyone looking for a skilled web designer.

• JourdenessStore build or redesignApr 11, 2026

  Excellent communication, asking helpful questions and offering expertise to provide us valuable input to achieve what we were looking for. allowing us to get a final product we were happy with. Highly recommend and extremely professional, was straightforward, polite, and a pleasure to work with.

• NoshinkuStore build or redesignApr 9, 2026

  Peter is an excellent resource and an extremely talented designer + developer. He helped redesign and implement our entire new site build from scratch, which we saw boost our backend performance almost immidiately. He is very communicative, diligent, fast, as well as always receptive to our feedback, while at the same time providing his strategic recommendations. We are very happy to have found Peter and are excited to continue working with him across development projects.

• OFF-PEAK COFFEEStore build or redesignFeb 27, 2026

  Peter’s conversion-focused design strategy completely transformed our Shopify store and helped scale our revenue to over $100,000 per month. He didn’t just make the site look better — he restructured the layout, optimized the user journey, and strategically positioned offers to increase average order value and overall conversion rate. His ability to combine clean design with data-driven CRO thinking made a measurable impact on our growth.

• SHAKALAKA BAKERYStore migrationFeb 27, 2026

  Peter handled our migration from Webflow to Shopify flawlessly, ensuring zero data loss and preserving our SEO rankings throughout the transition. He rebuilt the site with improved performance, cleaner structure, and stronger conversion flow while keeping the brand identity intact. The entire process felt organized, strategic, and stress-free from start to finish.

• CLOUDX SUPPLYStore build or redesignFeb 27, 2026

  Peter Dong delivered an exceptional Shopify website that not only looks premium but is clearly built with conversion and performance in mind. His understanding of UX, CRO, and Shopify’s technical structure made the entire process smooth, strategic, and results-driven. If you’re looking for a true professional who blends design, development, and business thinking seamlessly, Peter is the one to work with.

Read all reviews on Shopify →