Francesco Guiducci

About Francesco Guiducci

I'm Francesco Guiducci, mechanical engineer and freelance Shopify specialist. I founded IFG Digital, with a dedicated Shopify eCommerce division called IFG eCommerce. I work directly with merchants on store design, development, audits, migrations, integrations and apps.

Services and pricing

• Store build or redesignPrice on request
  What's included

  I design and build Shopify stores from scratch and redesign existing stores with a focus on structure, usability, mobile experience and maintainable theme code. I work directly on Online Store 2.0, Liquid and native Shopify features, adapting the project to the brand, catalog and business requirements.

• Website audit and optimization strategyPrice on request
  What's included

  I audit Shopify stores to identify technical issues, UX friction, performance bottlenecks, app conflicts and opportunities for improvement. The outcome is a clear, prioritized action plan based on evidence from the real store, covering storefront, backend, SEO/GEO signals, tracking and conversion paths.

• TroubleshootingPrice on request
  What's included

  I diagnose and fix Shopify issues involving themes, Liquid, CSS, JavaScript, apps, cart behavior, responsive layouts and storefront integrations. I identify the root cause first, apply the most appropriate fix and verify the result, avoiding unnecessary changes to parts of the store that already work correctly.

• Theme customizationPrice on request
  What's included

  I customize Shopify themes using Liquid, HTML, CSS and JavaScript while keeping the store compatible with Online Store 2.0 and the Theme Editor. I build or modify sections, templates and storefront components, fix responsive issues and reduce unnecessary dependencies so the theme remains maintainable over time.

• Store migrationPrice on request
  What's included

  I migrate ecommerce stores to Shopify from platforms such as WooCommerce, PrestaShop and Magento. I map products, customers, content and existing URLs, prepare the required redirects and rebuild the storefront on Shopify while preserving useful data and reducing avoidable SEO and technical risks during the transition.

• Store settings configurationPrice on request
  What's included

  I configure and review Shopify store settings including markets, payments, shipping, taxes, checkout options, customer accounts, notifications and core store preferences. I verify each setup against the actual business model and plan in use, avoiding unnecessary apps or configurations that add complexity without value.

• Product and collection setupPrice on request
  What's included

  I organize products, variants, collections, metafields, metaobjects, filters and navigation so the catalog is easier to manage and easier for customers to understand. I also review product data quality, structure and consistency to support cleaner merchandising, search, SEO and structured data across the store.

• Ongoing website managementPrice on request
• Custom domain setupPrice on request
• Conversion rate optimizationPrice on request
• Email marketingPrice on request
• Sales channel setupPrice on request
• SEOPrice on request
• Site performance and speedPrice on request
• Product descriptionsPrice on request
• Website and marketing contentPrice on request
• Business strategy guidancePrice on request
• Banner adsPrice on request
• Logo and visual brandingPrice on request
• POS setup and migrationPrice on request
• Custom apps and integrationsPrice on request

Featured work

• Shopify store build – Margal Jewels

  I designed and built the Margal Jewels Shopify store, working on structure, theme customization, navigation, product pages and responsive behavior. I also implemented custom storefront sections and organized product data to support a clear, maintainable shopping experience across mobile and desktop.

• Shopify redesign – Luxury of Homes

  I redesigned the Luxury of Homes Shopify storefront on Online Store 2.0, working directly on theme structure, Liquid components, responsive behavior and navigation. The project focused on creating a cleaner, more maintainable storefront aligned with the brand while reducing unnecessary complexity in the theme.

• Shopify development & maintenance – Herbal Cacao

  I built and continue to support the Herbal Cacao Shopify store. My work includes theme development, storefront improvements, maintenance, troubleshooting and technical optimization. I review changes directly in the live store context and manage ongoing interventions across theme, apps and user experience.

• Shopify store build – Devoti Sailing

  I built the Devoti Sailing Shopify store and continue to provide technical support and maintenance. My work includes storefront structure, navigation, product presentation, responsive behavior and theme improvements, with ongoing interventions designed to keep the store clear, stable and manageable as the project evolves.

• Shopify store & POS – Adriana V. Campanile

  I designed and built the Shopify store for Adriana V. Campanile, working on storefront structure, visual presentation and custom theme implementation. I also provided technical support for the Shopify POS setup used in the physical boutique, connecting the online and in-store experience within the agreed project scope.

• Shopify technical support – Sudrise

  I provide ongoing Shopify technical support for Sudrise, focusing on integrations, troubleshooting, bug fixing and theme improvements. I work directly on the storefront and Liquid code when needed, helping maintain a reliable and manageable setup while addressing technical issues and new requirements as they arise.

Ratings and reviews

• NJUKIStore build or redesignOct 21, 2026

  We really love SHOPIFY and regret to have use in the past WORDPRESS ... in addition, Shopify suggested me IFG e-commerce , Francesco Guiducci and from that day for our company everything is possible . We trust him 100% and he always delivery above our expectation. we consider our self Lucky to have him on our side and we look forward to growth our e-commerce business with his service for all our SHOPIFY websites

• Art Cafè ItaliaStore build or redesignOct 21, 2026

  We really love SHOPIFY and regret to have use in the past WORDPRESS ... in addition, Shopify suggested me IFG e-commerce , Francesco Guiducci and from that day for our company everything is possible . We trust him 100% and he always delivery above our expectation. we consider our self Lucky to have him on our side and we look forward to growth our e-commerce business with his service for all our SHOPIFY websites

• Vintage LoopStore build or redesignOct 14, 2026

  ci siamo affidati a francesco per la realizzazione del nostro nuovo ecommerce su shopify e siamo pienamente soddisfatti! già dal primo contatto ho notato la professionalità, competenza e gentilezza! ogni dettaglio è stato curato nei minimi dettagli senza troppe attese e i tempi sono stati rispettati. un dettaglio che ci tengo a sottolineare che mi è piaciuto molto del lavoro con francesco: quando pensi ad un dettaglio, una modifica la spieghi e lui capisce perfettamente cosa immagini e la realizza proprio come la volevi tu! grazie ancora!

• ESCOSMETICAStore build or redesignSep 30, 2026

  E stato molto tecnico e presente in tutte le circostanze. BRAVO Francesco

• Tiziana PiolaStore build or redesignSep 30, 2026

  Francesco e' un professionista molto preparato. Ci ha seguito con grande pazienza e disponibilita' in ogni dettaglio, fino alla realizzazione del sito proprio come lo avevamo pensato. Grazie Tiziana

• KaireStore build or redesignSep 26, 2026

  Ho avuto il piacere e l’opportunità di collaborare con Francesco, una persona estremamente disponibile, paziente e competente. Ci ha fornito nozioni e consigli preziosi per la nostra attività e ha realizzato il sito web del nostro negozio in maniera splendida, ricevendo tantissimi feedback positivi. Lo consiglio vivamente a chiunque cerchi un professionista serio, preparato e attento alle esigenze del cliente!

• Herbal Sport 24Store build or redesignAug 2, 2026

  Ho avuto il piacere di collaborare con Francesco per la realizzazione del mio e-commerce e sono rimasto davvero soddisfatto del risultato. Fin dal primo momento si è dimostrato professionale, disponibile e molto competente, riuscendo a comprendere le mie esigenze e a trasformarle in un sito moderno, intuitivo e perfettamente funzionante. Ha curato ogni dettaglio con attenzione, offrendo soluzioni pratiche e consigli preziosi per migliorare l'esperienza degli utenti e ottimizzare le vendite. La comunicazione è stata sempre chiara e puntuale, con tempi di consegna rispettati e un supporto costante durante tutto il progetto. Consiglio vivamente Francesco a chiunque desideri realizzare un e-commerce di qualità: un professionista affidabile, preparato e orientato ai risultati.

• Eccelso®Website audit and optimization strategyJul 24, 2026

  Professionista serio, competente e sempre disponibile al confronto. Ha saputo trasformare le nostre idee in funzionalitá e coerenza, prestando grande attenzione ai dettagli e trovando soluzioni efficaci anche alle richieste più complesse. Un’esperienza positiva che consiglio a chi cerca qualità, precisione e affidabilità.

• Music DeliveryStore build or redesignJul 22, 2026

  IL VERO PROFESSIONISTA! Preparato, veloce e affidabile. Dopo una lunga disavventura con un "ciarlatano" sedicente Shopify partner che ci ha fatto perdere oltre 6 mesi di tempo, abbiamo contattato Francesco, e nell'arco di poche settimane ha ricostruito il nostro ecosistema, ci ha aiutato nella migrazione da Prestashop dove avevamo oltre 12 anni di lavoro, ha sviluppato un nuovo tema e ottimizzato e potenziato tutte le funzioni che avevamo precedentemente. Un GRANDE!

• Co FioriereWebsite audit and optimization strategyJun 14, 2026

  Tecnico web estremamente preparato e professionale. Lavoro svolto con grande competenza, precisione e qualità. Assolutamente consigliato

Read all reviews on Shopify →