Spell & Sell

About Spell & Sell

- Shopify & Shopify Plus for established brands - Store redesigns, custom features & integrations - Ongoing development from a team that knows your store - Planning your next project? Let's talk.

Services and pricing

• Store build or redesignPrice on request
  What's included

  We build and redesign Shopify stores for established ecommerce brands. - Store analysis and UX design around your products and customer journey - Custom homepage, collection and product page development - Store configuration and features that make day-to-day merchandising easier - A storefront your team can manage and keep improving

• Theme customizationPrice on request
  What's included

  We extend your Shopify store with features tailored to your brand and customers. - Improve product pages, collection layouts and product discovery - Add custom sections, banners, video and merchandising features - Tell us what your current theme cannot do and we will help define the next improvements

• Ongoing website managementPrice on request
  What's included

  We work as your ongoing Shopify development team. - New features and integrations as your business grows - Bug fixes, theme updates and performance improvements - UX and conversion improvements across your customer journey - Tell us where your team needs support and what you want to work on next

• Headless commercePrice on request
  What's included

  We build headless Shopify storefronts with React and Next.js. - Custom shopping experiences for complex product and content requirements - Frontend development connected to Shopify and your wider tools - We help assess whether headless fits your requirements, team and ongoing maintenance needs before choosing an approach

• Site performance and speedPrice on request
  What's included

  In the digital realm, every second counts. At Spell&Sell, we prioritize optimizing your site's performance and loading speed to ensure a seamless user experience and higher search engine rankings.

• Custom domain setupPrice on request
  What's included

  Included in starting price: I will connect your domain/subdomain to your Shopify store Additional work and price information: Fixed $50 and it will done within the hour.

• Custom apps and integrationsPrice on request
  What's included

  Included in starting price: I can integrate any 3rd party app on your store. Just let me know the app name and and it should be done in no time Additional work and price information: Starting at $100 per hour

• Store migrationPrice on request
  What's included

  Included in starting price: Have a WIX / WOOcommerce / Etsy store and want to migrate to Shopify? I will check your old store and let you know the price/duration it will take to migrate to Shopify. Schedule a call with me: https://forms.gle/wqLNi7Fa8QMBL3n56 Additional work and price information: Starting price $500. Migration will include: Products Content Customer/Order data (if platform allows)

• Website audit and optimization strategyPrice on request
• Wholesale/B2BPrice on request

Featured work

• Unidukan (Unilever's D2C)

  - Launched Unilever's Unidukan direct-to-consumer store on Shopify - Designed the shopping experience for a multi-brand product range - Built product handling and integrations to support the D2C operation

• Diggs Pet

  - Built a headless Shopify storefront for Diggs Pet - Developed product storytelling and configurable dog crate experiences - Added customer reviews and Klaviyo flows - Delivered custom features around how customers explore and choose pet products

• MOD Lighting

  - Built a headless Shopify storefront for MOD Lighting - Created collection and product pages for its premium lighting range - Developed product configuration and brand storytelling features - Applied UX and conversion principles to help customers explore products and select the right options

• Every Foods.

  - Replatformed Every Foods to a headless Shopify store - Built subscription shopping flows for its vegan food range - Added multilingual support for European markets - Designed the shopping experience around mobile use, with a focus on storefront performance

• Olavson

  - Built a headless Shopify store for Olavson, formerly MyOlav - Developed custom product filters and content-led shopping pages - Combined brand design with custom storefront development - Focused on product discovery, useful product content and page performance

• D.Louise

  - Built a native Shopify storefront for D.Louise - Added loyalty features and customer reviews - Developed a design that reflects the jewellery brand and its community - Kept the storefront manageable within Shopify's native tools

Ratings and reviews

• BRAID & BOWTheme customizationOct 26, 2026

  Helped me create new editorial sections that worked with my template, turned the work around really quicky and at a really affordable price. I couldn't be happier with the service I received. Thank you

• Jellybean TanningStore build or redesignOct 21, 2026

  We recently migrated from Wix to Shopify alongside a complete rebrand, so it was a pretty big project to take on all at once! Spell & Sell helped us bring our vision to life, creating a Shopify store that truly reflects the new direction of our brand. Communication was excellent throughout the entire process, and nothing was ever too much trouble. We had plenty of back and forth with requests, changes and little tweaks along the way, and the team were always patient, accommodating and happy to help. The level of theme customisation was also a huge plus, allowing us to have features built directly into the store rather than relying on lots of additional apps and ongoing costs. We're really pleased with the final result and the service and support we've received throughout. Would highly recommend Spell & Sell to anyone looking for a reliable, knowledgeable and genuinely helpful Shopify agency!

• LuxInsightsCustom apps and integrationsMay 13, 2026

  Excellent experience. Super responsive, very experienced, and reliable. Highly recommended!

• Fab.PubTheme customizationMar 10, 2026

  Excellent support from the Spell & Sell team. Professional, responsive, and efficient throughout the process. Highly recommended for anyone looking for reliable Shopify expertise.

• MyCruiseRouteCustom apps and integrationsMar 10, 2026

  I've had a great experience working with Spell&Sell - knowledgeable, professional and responsive.

• Olav NederlandStore build or redesignMar 2, 2026

  Spell&Sell has been a solid partner for our Netherlands store. They understand Shopify deeply and always deliver solutions that make practical sense for our business. Their work is reliable, well structured and focused on results. Communication is clear and they consistently follow through on what they promise.

• Olav FranceHeadless commerceFeb 25, 2026

  We have been working with Spell&Sell for nearly six years and they’ve played a key role in building and evolving our France store. Their technical understanding of Shopify and their ability to translate business needs into real solutions has made a big difference for us. They are reliable, responsive and always focused on performance and growth.

• Minna Fashion BrandStore build or redesignFeb 19, 2026

  We had a great experience working with Spell & Sell on our store build and redesign project. From the beginning, their team demonstrated a strong understanding of both branding and performance-driven e-commerce. They didn’t just focus on design — they focused on conversion, structure, speed, and overall customer experience. Communication was clear, timely, and solution-oriented throughout the entire process. What we appreciated most was their strategic thinking. They understood our positioning as a luxury fashion brand and ensured that the new store reflects our identity while also being optimized for performance and scalability. The collaboration felt professional and efficient, and the final result exceeded our expectations. We would confidently recommend Spell & Sell to any brand looking for a serious, high-performance e-commerce partner. — Taulant Salihu CEO, Minna Fashion

• Activated WellnessWebsite audit and optimization strategyFeb 14, 2026

  Efficient and easy to work with. My schedule is so wonky because I’m a SAHM and work in spurts whenever the kids will allow. S&S was so patient with me and ready to help me every random time I would pop on to move forward with each website task. So helpful! And quick!

• UltraCineTheme customizationDec 2, 2025

  Honestly, hiring Spell&Sell was the best move we made this year. They took our outdated site and made it look incredible, but what I appreciate most is the ongoing support. Whether it’s a quick fix or a new feature we need, they handle our daily asks quickly and correctly.

Read all reviews on Shopify →