StudioSmall

About StudioSmall

Design and development studio in London and Melbourne. We build bespoke Shopify stores for design-led brands in fashion, lifestyle and culture: custom themes, headless Shopify builds and custom app development, all under one roof.

Services and pricing

• Product photographyPrice on request
• Logo and visual brandingPrice on request
• Video and illustrationsPrice on request
• 3D modellingPrice on request
• Store migrationPrice on request
• Store build or redesignPrice on request
• Theme customizationPrice on request
• Headless commercePrice on request
• Systems integrationPrice on request

Featured work

• Lela Rose

  New York fashion designer with Texan roots, known for blending elegance with playfulness. We redesigned the brand identity, with a new typemark unifying Ready to Wear, Ranch and Bridal and a lasso-inspired monogram. The Shopify site puts editorial storytelling first, using subtle motion to connect browsing with shopping, and a pared-back design that lets the product imagery lead.

• Chan Luu

  Los Angeles brand spanning handcrafted jewellery, ready-to-wear and accessories, built on materiality and artisanal craft. We refreshed the visual identity with a new wordmark and refined typography, and designed and built an editorially driven Shopify site, led by immersive imagery and a considered user journey. Bespoke hand-drawn symbols developed early on shaped the wider design language.

• Studio Ashby

  Rebrand and new website for London interior design studio Studio Ashby and its sister brand, Sister. The identity grew out of Studio Ashby’s book, Home Art Soul. The site is a headless Shopify build integrated with Sanity CMS, so the team can tell their story editorially and sell from the same place, with full control over both content and commerce.

• Original BTC

  British lighting manufacturer known for high-quality, hand-crafted designs. We redesigned the whole brand, including typemark, packaging, art direction and Shopify site, to modernise it while staying true to its heritage. The new identity takes its cue from the lights themselves, echoing the rounded, geometric forms found across the brand’s iconic collections.

• Phina

  New website for Phina, the Edinburgh interior design studio and gallery formerly known as Jeffreys Interiors, known for bespoke, atmospheric interiors rich in pattern and colour. The site is a headless Shopify build, bringing the studio’s portfolio, sketchbook and gallery together with commerce in one place, and launched alongside the move to the new name.

Ratings and reviews

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