Ultrafade

About Ultrafade

Ultrafade | Shopify Experts ✔ Shopify Partner since 2014 ✔ 4.9★ Rating | 148+ Reviews ✔ Store Builds & Migrations ✔ CRO & Speed Optimization ✔ Custom Themes & Development ✔ Shopify Plus Solutions ✔ D2C & B2B Expertise ✔ Built for Performance & Growth.

Services and pricing

• Store build or redesignFrom $3,000
  What's included

  What’s included: • Custom Shopify store setup or redesign • Conversion-focused UX/UI • Product, collection & navigation setup • Custom sections & functionality • Apps, payments & shipping integrations • Mobile & performance optimization • Testing & launch support Custom Figma designs available. Built for speed, conversions & growth. 4.9 Stars | 148+ reviews | Shopify Partner since 2014

• Store migrationFrom $3,000
  What's included

  What’s included: • Products, customers & orders migration • Theme setup or complete redesign • SEO URLs & content preservation • Apps & integrations • Payments, shipping & domain setup • Testing & launch support Migrate from WooCommerce, Magento, BigCommerce, Wix, Squarespace, Volusion, & other Ecommerce Stores —with minimal disruption and a smooth Shopify launch.

• Store settings configurationFrom $125
  What's included

  Check out our special offer here: https://www.ultrafade.com/pages/unlimited-shopify-trial

• Custom domain setupFrom $125
  What's included

  Check out our special offer here: https://www.ultrafade.com/pages/unlimited-shopify-trial

• Product and collection setupFrom $125
  What's included

  Check out our special offer here: https://www.ultrafade.com/pages/unlimited-shopify-trial

• Business strategy guidanceFrom $125
• Ongoing website managementFrom $500
• Social media marketingFrom $100
• Email marketingFrom $100
• Site performance and speedFrom $1,000
  What's included

  What’s included: • Core Web Vitals & PageSpeed optimization • Liquid, theme code & JavaScript cleanup • App & third-party script optimization • Image compression & lazy loading • CSS, & asset optimization • Performance bottleneck fixes • Mobile & desktop speed optimization • Before/after performance testing & reporting Target: 70+ mobile & 85+ desktop PageSpeed—optimized for speed, & Conversion.

• Conversion rate optimizationFrom $2,000
  What's included

  What’s included: • Shopify & analytics deep-dive • Funnel & customer behavior analysis • Homepage, collection & PDP optimization • Mobile UX & customer journey improvements • Cart & checkout optimization • Conversion friction identification • AOV, upsell & cross-sell opportunities • Heatmap & session-recording insights • A/B testing strategy & implementation Goal: more conversions & Revenue

• Theme customizationFrom $1,500
  What's included

  Services offered: • Custom Shopify sections & templates • Theme setup, redesign & upgrades • Custom Liquid, HTML, CSS & JavaScript • Product & collection enhancements • Advanced features & functionality • App & third-party integrations • Header, navigation & cart customization • Mobile UX & performance optimization • Bug fixes & theme improvements From quick customizations to complex Shopify dev

• POS setup and migrationPrice on request
• Website audit and optimization strategyPrice on request
• Checkout upgradePrice on request
• TroubleshootingPrice on request
• Custom apps and integrationsPrice on request
• Systems integrationPrice on request
• International expansionPrice on request
• Product developmentPrice on request

Featured work

• Custom Shopify Build & Advanced Product Options

  We built and customized this Shopify store with an advanced product solution designed to go beyond the standard 100-variant limitation. Our team developed a scalable product experience supporting complex options and configurations while maintaining usability, responsive design, performance, and a smooth customer journey across desktop and mobile.

• WooCommerce to Shopify Migration & Redesign

  We migrated this client from WordPress/WooCommerce to Shopify, transferring their store content and rebuilding the experience with an updated, modern design. We improved the site structure, navigation, mobile experience, performance, and overall usability while ensuring a smooth transition to Shopify with minimal disruption and a scalable foundation for future growth.

• Shopify Theme Migration & Complete Store Redesign

  We migrated this Shopify store to a modern theme and completed a full redesign focused on improving the customer experience. We enhanced the store layout, navigation, product experience, mobile responsiveness, performance, and overall visual design while preserving existing functionality. The result is a faster, more modern, scalable store built to support conversions and future growth.

• Yahoo Stores to Shopify Migration & Rebuild

  We migrated this client from Yahoo Stores to Shopify, including store data, custom domain setup, configuration, and launch. The client wanted to preserve the familiar look and feel of their existing store, so we recreated and refined the experience on Shopify while maintaining their brand identity, functionality, and customer experience for a smooth transition to a modern, scalable platform.

Ratings and reviews

• FerapeuticProduct and collection setupMar 22, 2026

  Wes was super quick to respond to my questions and fix everything within an hour! I could not have asked for a better experience and already recommended Ultrafade to others! Thank you Wes!

• IPF LabsStore build or redesignMar 15, 2026

  Just an overall amazing experience with ultrafade. They went over and above meeting our expectations, and we will continue using them for projects now and in the future. Great value to cost ratio as well to match the quality of their work.

• Bella Donna Furniture UnlimitedBusiness strategy guidanceJan 4, 2026

  Wes was very helpful with my inquiry. He allowed me to understand concepts I wouldn't have otherwise thought of. I would recommend for people just starting out.

• BriskSkincare.comSite performance and speedSep 29, 2025

  I very much enjoyed working with Wes! He’s ethical, honest and professional. I enjoyed his work so much, I’ve asked for his andvice and support on various projects. I’d recommend him and his team to anyone!!

• RoCo&XanderTheme customizationJun 11, 2025

  Wes was very quick to response and helpful in creating a new custom collection view that we were needing for a preview collection only!

• M Collection Home + DesignWebsite audit and optimization strategyMar 5, 2025

  I am sure MANY biz owners can relate to my experience of hiring web developers (who claim to be "Shopify Experts") who do not finish the last 10% of your new site - essentially launch too early to get the job done and then fail to help out on bugs and edits putting your small business at risk - you feel helpless and beyond stressed but FEAR NOT - these guys are the Harvey Keitel of Shopify - they clean it up! Their website audits help identify problems (or just things that can improve the customer experience) which was an EYE OPENING experience but one that was necessary for me to get to the root of the issues I had. They are the deliverers of tough love without the pressure to hire them which is something we do not see a lot of in this industry - Ultrafade is a place where you can put your trust and save your business. Would give 10 stars if I could :-)

• Nontoxic Certified, a 501(c)(3) tax-exempt nonprofitOngoing website managementFeb 10, 2025

  Ultrafade is responsible, reliable and trustworthy! We've had a great experience.

• Nefer KemetCustom apps and integrationsNov 27, 2024

  I got exactly what I asked for!

• Bedside ManorTroubleshootingJul 2, 2024

  Wes responded very quickly, clearly explained the issue to me and delivered a fair quote in a timely manner. He completed the work as promised and by the deadline, updating me along the way. We plan to use Ultrafade for additional projects

Read all reviews on Shopify →