Workrol

About Workrol

Workrol is a certified Shopify Partner with 6+ years of experience building high-performing B2C, B2B, and DTC stores. We specialize in premium web design, custom development, and scalable Shopify solutions that help brands grow.

Services and pricing

• Wholesale/B2BPrice on request
  What's included

  We build scalable Shopify B2B and wholesale solutions for distributors, manufacturers and brands, including company accounts, custom catalogs, customer-specific pricing, bulk ordering and B2B workflows. We create commerce experiences that connect B2B and B2C operations while remaining ready for international growth.

• Custom apps and integrationsPrice on request
  What's included

  We build custom Shopify apps, integrations and automation for complex business needs. Our team also develops proprietary technology for the Shopify ecosystem, giving us experience beyond traditional agency development. We connect Shopify with business systems and create solutions designed to scale.

• Store settings configurationPrice on request
  What's included

  We design and develop high-performing Shopify stores for growing brands and established businesses. From discovery and UX/UI to custom theme development and launch, we build scalable B2C and B2B commerce experiences focused on conversion, performance, brand consistency and long-term growth.

• Store migrationPrice on request
  What's included

  We migrate businesses to Shopify with a structured process covering products, customers, orders, content, SEO, redirects, integrations and storefront development. Whether moving from WooCommerce, Magento or another platform, our goal is a secure transition with minimal disruption and a stronger foundation for growth.

• International expansionPrice on request
  What's included

  We help Shopify businesses expand across countries and markets through Shopify Markets, localized storefront experiences, currencies, domains, languages and international commerce strategy. We design scalable structures that allow B2C and B2B businesses to manage multiple markets from a unified Shopify ecosystem.

• Theme customizationPrice on request
• Product and collection setupPrice on request
• Store build or redesignPrice on request
• POS setup and migrationPrice on request
• Headless commercePrice on request
• Website audit and optimization strategyPrice on request
• Ongoing website managementPrice on request
• Checkout upgradePrice on request
• TroubleshootingPrice on request
• Custom domain setupPrice on request
• Systems integrationPrice on request
• Product descriptionsPrice on request
• Website and marketing contentPrice on request
• 3D modellingPrice on request
• Product photographyPrice on request
• SEOPrice on request
• Search engine advertisingPrice on request
• Sales channel setupPrice on request
• Email marketingPrice on request
• Analytics and trackingPrice on request
• Business strategy guidancePrice on request
• Product sourcing guidancePrice on request
• Site performance and speedPrice on request
• Sales tax guidancePrice on request

Featured work

• Pachamama Costa Rica – Indoor Farming & Hydroponics Store

  Pachamama Indoor Farming Culture is Costa Rica’s specialized destination for hydroponics and indoor growing. We built a polished Shopify store with an extensive product catalog, intuitive shopping by category and need, promotions, educational content, and seamless checkout—creating a reliable experience for growers, farms, restaurants, and home cultivators.

• Boccia Diamonds – Fine Jewelry & Bespoke Diamonds, Rubies & Sapphires

  Boccia Diamonds crafts exquisite fine jewelry with diamonds, rubies, emeralds, and sapphires, offering bespoke pieces and personalized guidance. We built a high-end Shopify site blending timeless design, craftsmanship transparency, and premium storytelling—delivering an elevated luxury experience for discerning customers.

• Bebify - Your B2B Beverage Supplies Platform

  Transforming the beverage industry in Mexico Founded in 2020 by two Mexican entrepreneurs, Grupo Primo Bebidas includes Bebify and Mr. Brown, with the bold vision of transforming the beverage industry in Mexico. Today, we remain driven by the same mission: to offer the widest selection of high-quality beverages and exceptional service.

• Luxury Floral Subscriptions & Wedding Décor – GAROFANO Bouquets

  GAROFANO Bouquets is a U.S. luxury floral brand offering subscriptions, wedding décor, and premium arrangements. We built a high-end Shopify store with one-page checkout, multilingual storytelling, and SEO optimization—delivering a seamless, exclusive shopping experience that embodies elegance and sophistication.

• Green Tomato: Cultivating Sustainability in Miami-Dade

  Green Tomato, founded in 2021, strives to enhance sustainability in Miami-Dade. Vanessa Aflalo's frustration with the area's limited eco-options led to this initiative. They provide sustainable agricultural products and promote mindful living. Join the Green Family for a greener lifestyle! Explore their website for Miami-Dade's eco-friendly offerings.

• Elevating Artisanal Elegance: Casa Belart's Digital Journey

  Casa Belart, a Mexican brand dedicated to artisanal furniture and interior design, partnered with Workrol to bring their passion online. Their unique collection blends tradition with contemporary sustainability, reflecting dedication to craftsmanship. The collaboration resulted in a vibrant Shopify site, expanding Casa Belart's global reach.

Ratings and reviews

• TDG SHOPStore build or redesignApr 10, 2026

  Confiamos en Workrol para el diseño y desarrollo de nuestra tienda online, y el resultado ha superado con creces nuestras expectativas. Desde el primer contacto, el equipo demostró una actitud profesional y una disposición genuina para entender las necesidades específicas de nuestro negocio. La calidad del trabajo entregado es sobresaliente. Más allá del diseño visual, se encargaron de la migración completa desde nuestra web anterior, incluyendo la importación de todo el catálogo de productos, lo que nos evitó tener que introducir la información manualmente y garantizó una transición sin interrupciones para nuestros clientes. Además, desarrollaron secciones personalizadas adaptadas exactamente a nuestra operativa, lo que nos ha permitido prescindir de varias suscripciones mensuales a aplicaciones externas, representando un ahorro económico significativo y recurrente para la empresa. A lo largo de todo el proceso, la comunicación fue fluida, clara y constante. En todo momento supimos en qué fase se encontraba el proyecto, y cualquier duda o ajuste fue atendido con rapidez y amabilidad. Este nivel de atención al cliente marca una diferencia notable respecto a otras agencias con las que hemos trabajado. Especialmente destacable es el hecho de que el proyecto fue entregado antes de la fecha prevista, sin que ello supusiera ningún compromiso en la calidad. Cumplir los plazos es algo que no siempre se da por hecho en este sector, y Workrol no solo los cumplió sino que los adelantó. Sin duda, recomendamos Workrol a cualquier empresa que busque un socio tecnológico de confianza para su presencia digital. Nosotros ya tenemos claro que contaremos con ellos en futuros proyectos.

• Garofano®Store build or redesignAug 4, 2025

  A High-Level Experience with Tangible Results 💥✨As the founder of GAROFANO®, a registered brand built on high aesthetic and functional standards, I’ve worked with several web development teams over the years — but none like Workrol. From the very first interaction with Rolando and his team, I knew I was in expert hands: strategic, objective, deeply committed, and fully aligned with a clear digital business vision. I came in with unique requests — for example, I wanted the brand name to be pronounced audibly when the website loaded. They not only made it happen with precision, but each new (and increasingly complex) challenge was met with technical excellence, refined aesthetics, and solid business logic. They don’t improvise. Workrol carefully analyzes the market, your value proposition, your goals — and walks you through every decision with full transparency. They deliver on time, follow structured systems, are fair with pricing (no inflated costs), and most importantly, they bring clarity, functionality, and strategic direction to your entire digital presence. Today, my new website reflects the elegance of GAROFANO®, while also operating as a powerful sales and growth tool. The shift in results has been measurable, and the experience genuinely transformative. I recommend Workrol without hesitation — they create a true before and after. Mariana.

• EL DETALLITOStore settings configurationAug 3, 2025

  Rolando is an outstanding professional. He created our website with care, precision, and a deep understanding of our brand. He always found solutions, even for the most complex customizations, and maintained clear and timely communication throughout the entire project. Highly recommended if you're looking for quality, commitment, and someone who truly cares about your business.

• BebifyStore build or redesignJun 10, 2024

  Increíble la manera de trabajar de Rolando

Read all reviews on Shopify →