23 Digital

About 23 Digital

23 Digital is a top Shopify & Shopify Plus development partner, specialising in expert Shopify web development. We provide award-winning Shopify designs and development strategies, creating exceptional eCommerce experiences. We also excel in digital marketing solutions.

Services and pricing

• Store migrationPrice on request
• Store build or redesignPrice on request
• Headless commercePrice on request
• Ongoing website managementPrice on request
• Theme customizationPrice on request
• POS setup and migrationPrice on request
• Store settings configurationPrice on request
• Product and collection setupPrice on request
• Checkout upgradePrice on request
• Custom domain setupPrice on request
• Custom apps and integrationsPrice on request
• Systems integrationPrice on request
• SEOPrice on request
• Sales channel setupPrice on request
• Conversion rate optimizationPrice on request
• Content marketingPrice on request
• Analytics and trackingPrice on request
• Site performance and speedPrice on request
• Wholesale/B2BPrice on request
• International expansionPrice on request
• Logo and visual brandingPrice on request
• Product photographyPrice on request
• Video and illustrationsPrice on request

Featured work

• Savvy Supporter – Magento to Shopify Plus Migration

  23 Digital successfully launched SavvySupporter.com.au on Shopify Plus, migrating the brand from its legacy Magento platform. As Australia’s leading destination for authentic NRL and AFL merchandise, this project was strategically timed with the finals season — the busiest period of the year.

• Floractive

  Floractive is a beauty & haircare brand combining nature and technology, with a presence in over 65 countries. We were engaged to migrate and relaunch Floractive’s ecommerce platform on Shopify Plus, enabling them to scale operations, improve user experience, and support global expansion.

• Hospeco

  We designed and implemented a D2C and B2B ordering portal for Hospeco AU on Shopify Plus, tailored for distributors and trade buyers. The experience streamlines wholesale ordering, pricing, and approvals while preserving brand consistency and speed.

• Science In Sport

  Science in Sport Australia, a leader in sports nutrition, recognised the need to upgrade their digital platform to enhance user experience and streamline their e-commerce operations. The legacy system on Magento was becoming inefficient, prompting the move to a more robust, scalable solution. 23 Digital was tasked with creating a new e-commerce website using Shopify Plus.

• Hello Charlie

  In an ambitious redesign project, Hello Charlie partnered with 23 Digital to enhance their online retail presence through a tailored Shopify platform. The project's primary objective was to provide a seamless and engaging shopping experience that resonated with Hello Charlie's eco-friendly ethos and youthful demographic.

• QC Bathroom

  23 Digital successfully led the digital transformation for QC Bathroom, a premier supplier specialising in luxury bathroom fittings and accessories. Tasked with enhancing their online presence, 23 Digital revamped their e-commerce platform by transitioning to Shopify, focusing on a seamless, enriched user experience and sophisticated aesthetic that mirrored QC Bathroom’s high-end products.

Ratings and reviews

• Wet Sounds AustraliaStore build or redesignMar 31, 2026

  Thanks to Pratik and the team at 23 digital we now have a fantastic new website. They went above and beyond to sort out all of our product migration as well as transfer all of our data from our old POS software. Thanks again

• Austa Laser ArtistryStore build or redesignMar 26, 2026

  Vanessa and Reema were very friendly, helpful and professional.

• Mega HireStore build or redesignMar 23, 2026

  An overall positive experience from 23 Digital. They are based in Melbourne, Australia and have overseas coders. THeir scoping process was very thorough, communication was good all throughout the development and the final product was fantastic. They were always willing to take on requests for extra mods without additional charges because "it wasn't in the scope" as a lot of web development places will do. Scoping a new website down to the most minute details is always difficult at the front end until you start to see it come together so that was a refreshing approach to work with. Overall very happy with the whole process and final product.

• Excess InjectorsOngoing website managementDec 10, 2025

  Very happy with the team. Easy to deal with and good solutions

• Antipodean PartsStore build or redesignDec 2, 2025

  Great experience, worked through all the ideas we had and came up with exactly what we wanted with all the functionality we needed.

• Savvy SupporterStore migrationNov 19, 2025

  We recently completed a full migration from Magento to Shopify, and 23 Digital managed the entire project within our required timeframes. Throughout the process they were professional, attentive, and an absolute pleasure to work with. The migration came with its fair share of complexities and unexpected challenges, but the team handled everything confidently and without hesitation. They consistently went above and beyond their commitments, ensuring the project stayed on track and delivered exactly what we needed. A special mention to Chris, who was exceptional from start to finish. He remained calm, diligent, and solutions-focused throughout the entire process. His communication was constant and clear, giving us complete confidence at every stage of the migration. We couldn’t be happier with the outcome and would highly recommend 23 Digital to anyone looking for a reliable, capable, and genuinely committed Shopify migration partner.

• LilivantStore build or redesignNov 19, 2025

  23 Digital has been fantastic to work with, they created a beautiful functional website for my fashion marketplace business, ensuring the final product meets all our business requirements, while staying within budget. They provided good advice on integrations and what is achievable and what is relevant. The Project Manager, Pratik, is a good communicator and has kept the project delivery smooth, on time and in budget. 23 Digital has also gone above and beyond in their project management and customer care by allowing me time and space to organise other aspects of the business before the official launch date.

• Crozier Diamond Tools AusStore build or redesignNov 18, 2025

  I had a fantastic experience working with Kedar from 23 Digital on our Shopify store. Kedar brought impressive technical expertise to the table, ensuring a seamless migration from our existing platform to Shopify. The process was smooth and efficient, and he delivered exactly what I needed. Kedar, along with the team, was friendly, patient, and quick to respond to all queries. I’m extremely satisfied with the final result and would highly recommend them to anyone looking to build or migrate their Shopify store.

• Morbid RealmsStore build or redesignJul 17, 2025

  23 Digital really helped bring our vision to life. They have taken the time to understand our brand and what we're trying to achieve. They have been incredibility helpful throughout the process of building our website. Their team is very creative, everything on our website is more than what we could have done ourselves. Communication has been smooth and easy the whole way through. Thanks Dhrumil and Ben for making this such a smooth and easy process. We are so excited for our website and will be coming back if we ever need a revamp or future updates.

• johnstonopalsStore build or redesignJul 1, 2025

  I have been using 23 digital for more than 10 years and I have found them to be a very reliable and very capable business to deal with . Pratik at 23 digital has been efficient and quick to update and create our new shopify site and he is a great asset to the 23 digital team . I would highly recommend him to others considering working with 23 digital

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