White Canvas Co.

About White Canvas Co.

Your All-in-One Shopify Growth Partner. White Canvas Co is a 360 Shopify Partner agency led by brand-side eCommerce experts. We do it all – from Shopify design and development to strategy, paid media and email – giving brands one trusted partner for results that last.

Services and pricing

• Store build or redesignPrice on request
  What's included

  Beautiful, high-performing Shopify stores built to convert and scale. We design and develop Shopify stores built to convert. Whether you’re launching a new site or redesigning an existing one, we combine strategy, UX, and performance to create premium shopping experiences that grow with your brand.

• Website audit and optimization strategyPrice on request
  What's included

  Actionable insights and roadmaps to improve site performance, UX and revenue. We deep-dive into your site performance, uncovering quick wins and long-term improvements. Our audits and roadmaps provide clear, actionable steps to optimise your Shopify store for better engagement, efficiency, and revenue growth.

• Email marketingPrice on request
  What's included

  Lifecycle strategies that grow revenue through data-driven Klaviyo flows and campaigns. From strategy to automation, we help brands scale through high-performing Klaviyo flows and campaigns. Our lifecycle marketing focuses on acquisition, engagement, retention, and revenue growth – with data-driven insights behind every send.

• Social media marketingPrice on request
  What's included

  Paid media that drives awareness, engagement and measurable growth across Meta and Pinterest. We manage paid media across all major platforms (Meta, TikTok, Pinterest, LinkedIn) to drive growth and profitability for product-based businesses. Our creative and data-led approach ensures your ads reach the right audiences and deliver measurable returns – from awareness through to conversion.

• Search engine advertisingPrice on request
  What's included

  Performance-focused Google Ads campaigns that capture demand and maximise ROI. We specialise in creating and managing Google Ads strategies that convert. From search to shopping campaigns, our SEM approach focuses on relevance, performance, and ROAS – helping brands capture demand, lower acquisition costs, and scale sustainably.

Featured work

• Alémais

  We designed and launched Alémais first Shopify store in just a few weeks – balancing their artisan aesthetic with modern eCommerce performance. The site became a true reflection of the brand’s creative identity. We later migrated Alémais to Shopify Plus, improving speed, trading performance, and scalability to support their global growth.

• Marloe Marloe

  Marloe Marloe came to us with an underperforming, off-brand Shopify site. After diagnosing the issues, we redesigned their online store to highlight their handcrafted ceramics while improving conversion and user experience. The result: a high-performing, future-proof design-led website that reflects their artistry and drives consistent eCommerce growth.

• Cracked Soda

  Cracked Soda came to us with a slow, underperforming site built on a custom CMS. We migrated them to Shopify, rebuilding the store from the ground up to improve performance, reliability, and ease of management. The result: a fast, scalable website that reflects their contemporary kidswear aesthetic and drives consistent online growth.

• Power Golf Australia

  Power Golf Australia approached us after a poor Shopify migration that left their site underperforming. We rebuilt and relaunched the store with a focus on performance, usability, and conversion – delivering a fast, seamless shopping experience that reflects the brand’s premium positioning and drives measurable growth.

• Lanolips

  Lanolips came to us with an outdated, rigid Shopify theme that had been heavily customised over time – with conflicting code and duplicated templates and apps slowing performance. We redesigned and rebuilt the store from the ground up, creating a scalable global theme on Shopify Plus that we rolled out across their four international websites.

• Von Treskow

  Von Treskow came to us with an unreliable WordPress site plagued by plugin issues and instability. We migrated their entire store to Shopify Plus – including products, customers, gift vouchers and orders – and delivered a beautifully on-brand jewellery website that’s fast, reliable, and built for long-term growth.

Ratings and reviews

• The Co-FounderStore build or redesignOct 14, 2025

  We worked with White Canvas Co to design and launch our Shopify site, and honestly, they were incredible to work with. The site looks amazing, but more importantly, it’s fast, easy to use, and makes it easy for us to manage our website. The team just gets it – they know Shopify inside out, but they also think like business owners, understanding what we needed from our website. Every recommendation had a reason behind it, and communication was always clear and thoughtful. We’ve worked with a lot of digital teams before, and WCC has easily been the best experience so far. – The Co-Founder

Read all reviews on Shopify →