In Social

About In Social

💌 We're a female led, full-service digital marketing agency acting as the outsourced marketing department for brands. From website design & dev, organic & paid social media, lifecycle marketing/automation, & customer service, we can build & grow your Shopify store.

Services and pricing

• Product descriptionsFrom $25
  What's included

  Included in starting price: Our product description writing service is charged at an hourly rate and includes: ✔️ Product research & understanding ✔️ Competitive research & comparisons ✔️ Strategic, creative copywriting based on best practices ✔️ Copy editing ✔️ Internal review (our "last eyes" quality assurance process) ✔️ Publishing ✔️ Testing across browsers and devices No minimums and about 2-8 products per hour, depending on complexity. getstarted@insocial.ca Additional work and price information: Our full-service digital marketing agency has built, managed, and grown many Shopify based businesses. Our clients choose us because: 💌 We know what we're doing 💌 We embrace each brand as our own 💌 We have proven case studies of success 💌 We provide strategic insight to the business as a whole, beyond our initial scope 💌 We have a team of experts: project managers, advertising specialists, customer service reps, social media strategists, designers and developers, & everything in between.

• Website and marketing contentFrom $85
  What's included

  Included in starting price: Our writing services cover everything you need, and can include: 💻 Website content: - Understanding your business - Keyword & competitor research - Writing, editing, internal review - Browser testing 📝 Blog writing: - Keyword research - Copywriting & editing - Reviewing & "last eyes" - Custom blog image/video/GIF - Publishing ✉️ Email Marketing: - **Klaviyo Master** (partner) - Email blasts & automations (flows) - Strategy, research - Copywriting & editing - Custom images/GIFs - ROI x4-12 Additional work and price information: Our full-service digital marketing agency has built, managed, and grown many Shopify based businesses. Our clients choose us because: 💌 We know what we're doing 💌 We embrace each brand as our own 💌 We have proven case studies of success 💌 We provide strategic insight to the business as a whole, beyond our initial scope 💌 We have a team of experts: project managers, advertising specialists, customer service reps, social media strategists, designers and developers, & everything in between.

• Business strategy guidanceFrom $150
  What's included

  Included in starting price: Our Founder & CEO, Jess Grossman, is available for 1 on 1 consulting to identify how to build and grow your business on Shopify. About Jess: ✔️ Masters(hons) from New York University in Business/Digital Marketing ✔️ Sat in as CMO for many stores reaching millions in revenue per year ✔️ Been featured in Forbes, National Post, INSIDER, HuffPost & more ✔️ Multiple honors and awards ✔️ Makes herself available to her clients for anything they need! jess@insocial.ca Additional work and price information: Our full-service digital marketing agency has built, managed, and grown many Shopify based businesses. Our clients choose us because: 💌 We know what we're doing 💌 We embrace each brand as our own 💌 We have proven case studies of success 💌 We provide strategic insight to the business as a whole, beyond our initial scope 💌 We have a team of experts: project managers, advertising specialists, customer service reps, social media strategists, designers and developers, & everything in between.

• Custom domain setupFrom $50
  What's included

  Included in starting price: We can add a custom domain to your Shopify store and ensure all links are pointing properly. Additional work and price information: Our full-service digital marketing agency has built, managed, and grown many Shopify based businesses. Our clients choose us because: 💌 We know what we're doing 💌 We embrace each brand as our own 💌 We have proven case studies of success 💌 We provide strategic insight to the business as a whole, beyond our initial scope 💌 We have a team of experts: project managers, advertising specialists, customer service reps, social media strategists, designers and developers, & everything in between.

• Product photographyFrom $85
  What's included

  Included in starting price: Our team of stylists, photographers, and videographers can help bring your products to life through photos or video (motion and GIFs, too!) We produce both small and large-scale shoots, producing anything from simple products shots on white, to a 20 person set with multiple models. We can also provide at-home, lifestyle photography at our hourly rate. Contact us for a quote. getstarted@insocial.ca Additional work and price information: Our full-service digital marketing agency has built, managed, and grown many Shopify based businesses. Our clients choose us because: 💌 We know what we're doing 💌 We embrace each brand as our own 💌 We have proven case studies of success 💌 We provide strategic insight to the business as a whole, beyond our initial scope 💌 We have a team of experts: project managers, advertising specialists, customer service reps, social media strategists, designers and developers, & everything in between.

• Store build or redesignFrom $2,000
  What's included

  Included in starting price: We can build a new, or redesigning an existing store according to best Conversion Rate Optimization (CRO) practices. Our starting price includes: ✔️ Theme selection & installation ✔️ Product imports & collection setup ✔️ Shipping & payment method setup ✔️ Adding add. pages (about, privacy, returns, etc.) ✔️ Adding custom domain ✔️ Installing & configuring apps in our Ecomm partner stack ✔️ Guidance & insight Starts at $2k USD. Ask for a custom quote! Additional work and price information: Our full-service digital marketing agency has built, managed, and grown many Shopify based businesses. Our clients choose us because: 💌 We know what we're doing 💌 We embrace each brand as our own 💌 We have proven case studies of success 💌 We provide strategic insight to the business as a whole, beyond our initial scope 💌 We have a team of experts: project managers, advertising specialists, customer service reps, social media strategists, designers and developers, & everything in between.

• Store migrationFrom $2,000
  What's included

  Included in starting price: It's easier than you think to move your existing store to Shopify. Our starting price includes: ✔️ Theme selection & installation ✔️ Product imports & collection setup ✔️ Shipping & payment method setup ✔️ Adding add. pages (about, privacy, returns, etc.) ✔️ Adding custom domain ✔️ Redirecting old pages/URLs to new site (to avoid dead links!) ✔️ Installing & configuring apps in our Ecomm partner stack ✔️ Guidance & insight Starts at $2k USD. Ask for a custom quote! Additional work and price information: Our full-service digital marketing agency has built, managed, and grown many Shopify based businesses. Our clients choose us because: 💌 We know what we're doing 💌 We embrace each brand as our own 💌 We have proven case studies of success 💌 We provide strategic insight to the business as a whole, beyond our initial scope 💌 We have a team of experts: project managers, advertising specialists, customer service reps, social media strategists, designers and developers, & everything in between.

• Theme customizationFrom $85
  What's included

  Included in starting price: Theme customizations can be big or small. Whether it's a site redesign to customize an existing theme, or making custom landing pages, we can do it all. Our services include: ✔️ Custom theme design to build a store that uniquely showcases your brand ✔️ Custom pages and forms to increase conversions ✔️ Custom navigation and search ✔️ Custom features using approved and well known apps (that we partner with!) getstarted@insocial.ca Additional work and price information: Our full-service digital marketing agency has built, managed, and grown many Shopify based businesses. Our clients choose us because: 💌 We know what we're doing 💌 We embrace each brand as our own 💌 We have proven case studies of success 💌 We provide strategic insight to the business as a whole, beyond our initial scope 💌 We have a team of experts: project managers, advertising specialists, customer service reps, social media strategists, designers and developers, & everything in between.

• Email marketingFrom $400
  What's included

  Included in starting price: We offer email marketing services including, but not limited to: account setup and configuration, ongoing email campaigns, email flow/automation audits, flow development and ongoing management, A/B testing, list management and cleanup, and more! We're a Klaviyo Master (partner!), as well as a Mailchimp partner. Our emails usually bring a minimum of 5x ROI, and help build an engaged and loyal audience. getstarted@insocial.ca Additional work and price information: Our full-service digital marketing agency has built, managed, and grown many Shopify based businesses. Our clients choose us because: 💌 We know what we're doing 💌 We embrace each brand as our own 💌 We have proven case studies of success 💌 We provide strategic insight to the business as a whole, beyond our initial scope 💌 We have a team of experts: project managers, advertising specialists, customer service reps, social media strategists, designers and developers, & everything in between.

• Social media marketingFrom $500
  What's included

  Included in starting price: We offer ongoing social media management, starting at $500/month. Our services include: strategy and data analysis, writing, editing, and internal review, custom graphics/photo editing/video/animations, our "last eyes" review process, publishing, and community management and proactive growth. We operate on a package model, or we offer retainers with additional marketing services. We also do paid social, and are a Facebook Marketing Partner Agency. getstarted@insocial.ca Additional work and price information: Our full-service digital marketing agency has built, managed, and grown many Shopify based businesses. Our clients choose us because: 💌 We know what we're doing 💌 We embrace each brand as our own 💌 We have proven case studies of success 💌 We provide strategic insight to the business as a whole, beyond our initial scope 💌 We have a team of experts: project managers, advertising specialists, customer service reps, social media strategists, designers and developers, & everything in between.

Featured work

• Hydrated Leaf: Branding, Photography, Website Design & Development

  This client came to us with an extremely cool product but not much else. We did the product photography, designed the store, and built it from scratch.

• Triple Bristle: CRO Home Page & Product Page Redesign

  We were hired to do a Conversion Rate Optimization (CRO) project to increase their store's conversion rates, as well as identify messaging that resonated with customers via A/B testing. We identified that customers were much more likely to purchase after our redesign than before.

• SB: Branding, Product Design, & Website Design + Development

  This client came to us with an idea and not much else. Not only did we develop his brand from his vision, but we designed his products, designed and developed his store, took product photography (at home during COVID), ran influencer campaigns, and are running his organic and paid social and doing his online customer service.

• PALACE: Design & Development

  This client came to us with a very specific look and feel, using high quality images and GIFs to sell their fine crafted party goods. We designed the site to the specifics of the client and developed it within a few weeks. As of February 2021, we're almost ready to launch Facebook ads and see this store take off!

• enVy Pillow: Site Rebuild

  Client came to us with a WordPress store full of viruses from a developer who wasn't properly managing it. We ran 1 backup right before the dev took down the site in revenge. As the only source of income for our client, we rebuilt their store on Shopify, using the WP backup as our only guide & completed the project in a few weeks flat. Both a US and CA store, now more profitable than before!

Ratings and reviews

• Sun Country Patio FurnitureTheme customizationFeb 13, 2026

  Working with In Social has always been a seamless and rewarding experience. Beyond their clear expertise, they bring a level of punctuality and organization that is hard to find -always delivering on their promises (and often earlier than expected). The transition materials they provide at the end of each task have become an essential asset for our staff. Their team is attentive and quick to respond, making them an easy choice for anyone looking for top-tier service.

• Ua HawaiiWebsite and marketing contentJan 21, 2026

  We started with In Social with the intent to improve PPC performance and increase our customer return rate. They exceeded on both, while also blowing up our ROAS across all platforms. Can’t say enough good things about them!

• Hardcore CustomzBusiness strategy guidanceNov 30, 2023

  I had a list of questions and concerns and I feel like we hit all the bullet points within the hour consultation. We covered the aesthetics of my website and website building, the marketing mistakes I was making trying to launch my business, and she even suggested tools that would be helpful with running my business. I would definitely recommend In Social to any aspiring entrepreneur.

• Philosopher TeesBusiness strategy guidanceJul 14, 2023

  Just wow! Jess is insightful, professional, and really delivers a first class experience. I feel so much better after our meeting. I have some action steps and a new understanding of my business that I didn't have before. We started with the basics on Shopify and even made improvements to the website during our meeting. The actionable steps were catered to me and my niche. You're not going to get some bland one size fits all information here. I'll be meeting with her again soon.

• Great Mountain GinsengTheme customizationAug 11, 2022

  Thank you In social :D Professional design and communication made everything went very smoothly. In the process of rebuilding the website, In social was always available to provide a solution and recommendation. Thank you In social for making it all happen ! We love our new webiste.

• Felt Creative Home GoodsStore settings configurationMay 17, 2022

  We approached In Social with a unique and complicated inventory task. Originally Shopify support recommended a particular app, but Jess and her team took the time to fully understand our needs and guided us to a much more appropriate and longer-term solution. The team's communications were prompt, fluid, full of helpful information and easy to digest as a non-expert. I would absolutely trust the expertise and genuine care of this team for any of our future troubleshooting that arises, and recommend In Social to anyone who wants some honest feedback and seasoned expert assistance!

• REDACTEDBusiness strategy guidanceMay 14, 2022

  I am just starting out in the dropshipping business and got stuck with the next steps. After talking to Jessica I was shown an incredible amount of things that I can work on and improve! I definitely recommend the 1-1 counselling it was a huge help and I can't wait to implement all the improvements to my store. I will definitely look forward to doing another session for further improvements! Really amazing to work with and once again, if you are feeling a bit stuck or unsure taking the counselling will guide you on the right path!

• Cornerstone JewelleryBusiness strategy guidanceMay 2, 2022

  Jess is professional and approachable. She is very practicable and went over my store's data with me. Her insights and recommendations were very helpful. I implemented them and already got a sale! She answered all my questions.

• REDACTEDBusiness strategy guidanceMar 28, 2022

  I learned a lot during the call. Very easy to work with and walked away with very doable next steps. Wasn't overwhelmed with a lot of information and suggestions, rather an immediate game plan was laid out, and felt very comfortable with the next steps. Thanks!! Can't wait to implement the suggestions.

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